Affordable • Effective • Plant-Based | Laundry Detergent
Affordable • Effective • Plant-Based | Laundry Detergent
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The best value natural laundry detergent available!
• Powerful active ingredients
• Does not irritate sensitive skin
• HE safe
• Very concentrated- use half of what conventional detergents require
• Rinse water is not toxic to aquatic life
• Biodegradable
Unlike the leading “natural” brands, our laundry detergent is free from irritating and carcinogenic toxic ingredients like sodium laureth sulfate, alcohol ethoxylates, and saponified oils that leave deposits behind (potassium cocoate, olivate, oil).
• SLS, SLES Free
• Ethoxylated Alcohol-Free
• Petroleum Free
• Dioxane-Free (found in SLES, PEG)
• Paraben Free (aka Germaben)
• Phthalate Free
• Bleach Free
• Phosphate Free
• Formaldehyde-Free (aka Germaben, Germall, DEA)
• Chlorine Free
• Triclosan Free
• Dye Free
We sell bulk, wholesale supplies to refill shops, general stores, apothecaries, farmer's markets, health stores, stations, and pop-up stores.
See more in depth info in our pictures please!
Instructions
Instructions
Amount of Detergent to Use
1 oz light soiled / small load
2 oz active wear / medium load
4 oz heavy soiled / large load
If you have lots of bubbles in your washing machine, decrease detergent amount.
100% biodegradable.
Septic & greywater-safe.
Ingredients
Ingredients
High-purity water, sodium coco-sulfate, cocamidopropyl hydroxysultaine, cocamidopropyl betaine, sodium citrate, sodium gluconate, sodium carbonate, essential oils and/ or phthalate-free fragrance oils, phenoxyethanol, caprylyl glycol
Scent Ingredients
Scent Ingredients
All of our scents are made with –
Pure essential oils • hand selected by us from small farms all around the world.
and/or
Phthalate-free fragrance oils • aromatic compounds made of GRAS safe synthetics. Certified free of the 624 carcinogens and 323 reproductive/developmental toxins listed under the Prop 65 act.
Ingredient Descriptions
Ingredient Descriptions
High-Purity Water (charcoal-filtered, reverse osmosis,
UV-treated water)
Sodium Coco-Sulfate (coconut-based surfactant)
Cocamidopropyl Hydroxysultaine (coconut-based surfactant)
Cocamidopropyl Betaine (coconut-based surfactant)
Sodium Citrate (booster and stabilizer)
Sodium Gluconate (binds ions)
Sodium Carbonate (cleaning booster)
Essential Oils and/ or Phthalate-Free Fragrance Oils (scent)
Phenoxyethanol & Caprylyl Glycol (preservatives used
sparingly, prevents bacteria from growing in container)
What are the differences between the Economy Line and Rustic Strength's Main Line?
What are the differences between the Economy Line and Rustic Strength's Main Line?
Rustic Strength is plant-based and 100% biodegradable. It has highly concentrated active ingredients with little to no impurities. It doesn't take as much product to do the job effectively. These concentrated, high-quality, active ingredients are reflected in the price.
Affordable • Effective • Plant-Based is also plant-based and 100% biodegradable. While its active ingredients are not as concentrated, it still does the job. These ingredients are of higher quality than those in Seventh Generation and are far superior to the toxic ingredients used by mega corporations like Unilever and P&G.
Don't forget the Pump or Spout
Pumps and spouts are sold separate of each item to help reduce waste in your store and environment. Make sure you click here to purchase them.